The 3 SaaS Keyword Themes That Actually Drive Pipeline
Stop wasting ad spend on irrelevant traffic. This 3-theme keyword strategy focuses your budget on category terms, capability keywords, and competitor campaigns that actually convert into qualified pipeline. Complete with exact match setup guides, bidding recommendations, and proven examples from successful B2B SaaS brands.
Chosen By Leading B2B Marketing Teams
Chosen By Leading B2B Marketing Teams
Let's Talk Growth
If you want to achieve ground-breaking growth with increased sales and profitability with paid ads, then you're in the right place.
The 3 SaaS Keyword Themes That Actually Drive Pipeline
Stop wasting ad spend on irrelevant traffic. This 3-theme keyword strategy focuses your budget on category terms, capability keywords, and competitor campaigns that actually convert into qualified pipeline. Complete with exact match setup guides, bidding recommendations, and proven examples from successful B2B SaaS brands.
Chosen By Leading B2B Marketing Teams
Let's Talk Growth
If you want to achieve ground-breaking growth with increased sales and profitability with paid ads, then you're in the right place.
The 3 SaaS Keyword Themes That Actually Drive Pipeline
Stop wasting ad spend on irrelevant traffic. This 3-theme keyword strategy focuses your budget on category terms, capability keywords, and competitor campaigns that actually convert into qualified pipeline. Complete with exact match setup guides, bidding recommendations, and proven examples from successful B2B SaaS brands.
Chosen By Leading B2B Marketing Teams
Chosen By Leading B2B Marketing Teams
Let's Talk Growth
If you want to achieve ground-breaking growth with increased sales and profitability with paid ads, then you're in the right place.
Hear It Directly from Our Clients
"What I like best about Roonii is their laser focus on driving actual pipeline, not just vanity metrics. Since we started working with them in February 2025, our cost per qualified lead has dropped and we had a the best quarter ever for pipeline build. They don't just optimize for clicks or impressions - they optimize for prospects who actually become paying customers."
David Mcgeough
VP of Marketing
"We at Nuacom highly recommend Roonii for their invaluable contributions to our digital marketing efforts, particularly in Google ad strategy, ad maintenance and planning. their unwavering commitment to excellence has been pivotal to our success, helping us capture new clients and solidify our position as a leader in the industry."
Sean Stilling
Nuacom, Marketing Manager
"I love working with roonii, They are google ad experts who have gotten us great results time and time again. Roonii is like an extension of my team and is really invested in consistently getting results."
Sinead Geraghty
Origina, Head of Marketing
"Our small team of paid media veterans will leverage our years of industry experience, tools, and tactics to put your business in front of high-value prospects actively searching for your service."
Christina Willner
Amazing Marvin, Founder
"Roonii is an invaluable resource to our team. Getting traffic to your site is one thing but driving consistent, profitable traffic to the site is where roonii’s expertise really counts."
Shane O'Leary
Chatify, CEO
“We’ve seen a significant increase in qualified leads”
David Mcgeough - VP of Marketing
Hear It Directly from Our Clients
Hear It Directly from Our Clients
"What I like best about Roonii is their laser focus on driving actual pipeline, not just vanity metrics. Since we started working with them in February 2025, our cost per qualified lead has dropped and we had a the best quarter ever for pipeline build. They don't just optimize for clicks or impressions - they optimize for prospects who actually become paying customers."
David Mcgeough
VP of Marketing
"We at Nuacom highly recommend Roonii for their invaluable contributions to our digital marketing efforts, particularly in Google ad strategy, ad maintenance and planning. their unwavering commitment to excellence has been pivotal to our success, helping us capture new clients and solidify our position as a leader in the industry."
Sean Stilling
Nuacom, Marketing Manager
"I love working with roonii, They are google ad experts who have gotten us great results time and time again. Roonii is like an extension of my team and is really invested in consistently getting results."
Sinead Geraghty
Origina, Head of Marketing
"Our small team of paid media veterans will leverage our years of industry experience, tools, and tactics to put your business in front of high-value prospects actively searching for your service."
Christina Willner
Amazing Marvin, Founder
"Roonii is an invaluable resource to our team. Getting traffic to your site is one thing but driving consistent, profitable traffic to the site is where roonii’s expertise really counts."
Shane O'Leary
Chatify, CEO
“We’ve seen a significant increase in qualified leads”
David Mcgeough - VP of Marketing
Free SaaS Growth Resources at Your Fingertips
“We’ve seen a significant increase in qualified leads”
David Mcgeough
- VP of Marketing